Thursday, September 13, 2007

Social Media Site Selected for Original Television Programming

Social media is accelerating the migration of original television programming to the web.
The New York Times reports http://www.nytimes.com/2007/09/13/business/media/13quarterlife.html
that two television producers, Marshall Herskovitz and Edward Zwick made a deal with MySpace, to produce an original Web series. Called “Quarterlife”, the show is described as "a regular television series, made by network-caliber writers, directors and production crews. Each hourlong episode — about young people struggling to find their way after college — will be broken into six shorter segments, with a new one posted on MySpace TV each Sunday and Thursday night, beginning Nov. 11.".
..beginning to look like even 10X facebook's earnings may be too low a metric for prospective buyers!




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